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With the purchase of your SooBluu quick-drying travel towel or other products, you support the sea turtle and its habitat. When sea turtles thrive, everyone benefits. Sea turtles are exceptional indicators of the health of our oceans. By protecting sea turtles through improving their habitats, we are ultimately helping ourselves. This is the philosophy of the remarkable organization Local Ocean Conservation, which we proudly support by donating 5% of our profits.
In March 2025, we spent two weeks in Kenya, where we had the opportunity to experience the wonderful work of LOC up close. Since 1997, this organization has been dedicated to protecting sea turtles and their habitat with passion and commitment. To support their efforts, we brought a suitcase full of SooBluu towels, which they can sell in their shop. They were received with great enthusiasm! The team also gave us a warm welcome, showed us around their facility, and explained all the amazing work they do. During our visit, a sea turtle in distress was brought into the clinic (see photo above). It was given the name SooBluu – how special! Luckily, it recovered quickly!
